Heather Watson, BA Italian & Spanish (Hull): From a love of Italy to world tours with Ducati

I followed a joint degree programme in Italian and Spanish, graduating with a 2:1 in 2001.

Thanks to an internship carried out at the University of Bologna during the third year of my studies (the ‘year abroad’), I fell in love with the city and, more generally, with Italy. Upon graduating, I returned to resume that same role and then, a couple of years later, a chance encounter scored me a role at Ducati Motor Holding, the world renowned motorcycle company, also based in Bologna. After working in the office there for a few years, I then became the Press Officer for the Ducati World Superbike Team in 2008, a role I still hold today and that takes me all around the world to international race events. In addition to this PR- & communications-based role, I also work as a freelance translator, editor and journalist.

I would never have got the opportunity to work with Ducati if it hadn’t been for my language degree. In order to work effectively with the worldwide media, fluent Italian and English have been imperative, and additional languages more than useful (as well as Italian and Spanish, I took French and German to A-level and have studied basic courses in Dutch, Greek and Japanese). My languages degree also led to a Master’s degree in Translation that I obtained in 2012.





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